Our Process
At WINGM, we combine a proven outbound sales formula with seamless collaboration to help B2B SaaS companies succeed. From onboarding to execution, we handle everything with minimal input from you, ensuring alignment, efficiency.
- High conversion rate from lead list to qualified sales meetings.
- 20%
- Our outbound approach is focused on cold calling for maximum effectiveness.
- 90%
- Within 14 days the first meetings are booked
- 14
How We Deliver Results
Our outbound sales process is built to drive efficiency and maximize conversions. Every step is designed to ensure high-quality meetings with your ideal prospects.
1. Defining Your Ideal Customer Profile (ICP)
We craft a precise ICP by analyzing revenue, company size, location, industry, and technologies to ensure every lead fits your business, leading to higher-quality outreach.
2. Identifying the Decision-Making Unit (DMU)
We identify key personas within your ICP, prioritizing top decision-makers to maximize impact and speed up sales cycles.
3. Crafting a Market-Specific Strategy
We help define a clear market-entry or expansion strategy, ensuring structured and scalable growth.
4. Building & Enriching Lead Lists
Using tools like Apollo and ZoomInfo, we build and refine a highly targeted lead list, ensuring accuracy and relevance.
5. Developing a Winning Sales Pitch
Through 2–3 pitch-building sessions, we refine your sales narrative to align with market needs and drive conversions.
6. Sales Team Training
We train our team to master your product and communicate its value. With SaaS cold-calling expertise, they confidently engage decision-makers for real results.
7. Targeted Outreach
Our sales team runs a focused outbound strategy to secure the agreed number of qualified meetings.
8. Weekly Check-Ins & Continuous Optimization
We review progress, refine messaging, and adapt strategies based on real-time insights to keep improving results.
"With WINGM's fast and excellent onboarding, we've had quality meetings right from the start. This resulted in a high-value pipeline within a few short months, contributing to our growth targets."
Leveraging the best sales tech stack
Our advanced tech stack enables precise targeting, fast workflows, and highly refined lead lists. Using tools like Apollo, Cognism, ZoomInfo, Lusha, BuiltWith, and HubSpot, we stay ahead with a data-driven, innovative approach.
Download the playbook for expansion
Proven strategies, real-world examples, and expert tips to land your first customers in new markets, fast.
Scale Faster with WINGM’s Proven Process
From defining your ICP to closing high-value sales meetings, we streamline every step. Get started today!